About Rogelio

DESIGN ROOTED IN CURIOSITY, GUIDED BY PEOPLE.

Hidalgo Mexico Mountains
Hidalgo Mexico Mountains

Origin

From Hidalgo, Mexico to a life in design.

My story begins in Hidalgo, Mexico. The details of local homes and the murals of Mexico City sparked my curiosity about how art can transform a place. When my family moved to the United States at age four, drawing became a way to express myself as I adapted to a new language and culture. That early love of making things grew into a career in UX design. Today, based in Atlanta, I bring that same curiosity to understanding people and creating digital experiences that feel clear, useful, and welcoming.

My story begins in Hidalgo, Mexico. The details of local homes and the murals of Mexico City sparked my curiosity about how art can transform a place. When my family moved to the United States at age four, drawing became a way to express myself as I adapted to a new language and culture. That early love of making things grew into a career in UX design. Today, based in Atlanta, I bring that same curiosity to understanding people and creating digital experiences that feel clear, useful, and welcoming.

Small design decisions can change everyday life.

My Why

The moment UX became personal.

My grandmother is blind. For years, calling family in the U.S. meant relying on someone else to dial the number. That changed when we gave her an Alexa: she could simply say a name and make the call herself. She could also ask for the time or the weather without needing help. Watching her regain that independence changed how I understood design. It is why I care about accessibility and the everyday barriers that are easy to overlook. I want my work to help people feel more capable, connected, and in control.

Origin

WORK Experience

WORK Experience

August 2024 — Present

UX Designer

Booz Allen Hamilton

Collaborated with product managers and developers to integrate accessible design solutions and improve project efficiency. Authored a comprehensive style guide covering design principles, typography, color palettes, and UI components to standardize design across teams.

August 2021 — June 2024

UX Designer

Blue Acorn iCi

Led cross-functional user research and translated 15+ hours of interviews into personas and journeys. Designed wireframes and high-fidelity mockups in Figma and Sketch using Baymard best practices. Research and design work increased user satisfaction by 20% and engagement by 15%; heuristic analysis improved task completion by 25%, while a content audit improved relevance by 20%.

January 2020 — August 2021

UX/UI Teacher Assistant

Georgia Institute of Technology

Mentored students in UX/UI design, coding, and portfolio development, helping improve project quality by 40%. Facilitated design discussions that increased student engagement by 35% and delivered workshops on advanced UX/UI techniques, core concepts, and design methodologies.

September 2018 — December 2019

UX/UI Designer

Bloc Io

Conducted 20+ user interviews and surveys to develop personas, stories, and flows that informed design decisions. Created brand identities, logos, and style guides for multiple clients. Built high-fidelity mockups and responsive prototypes with Adobe Creative Suite, HTML, CSS, and JavaScript, increasing prototype usability by 20%.

Achievements

Driven by
Curiosity

Driven by
Curiosity

Great design requires an evolving toolkit. I keep learning to sharpen how I approach complex systems, user research, and emerging spatial experiences. Staying a student of the craft keeps my perspective fresh.

Bringing AI to the Design Thinking Process

IDEO U · October

2025

Designing an Accessible User Experience

Deque University · November

2024

Accessibility Fundamentals - Disabilities Guidelines and Laws

Deque University · October

2024

Human-Centered Systems Thinking

IDEO U

2023

Design for Augmented and Virtual Reality

The Interaction Design Foundation

2022

User Research

The Interaction Design Foundation

2021

  • PG&E
  • Pure Encapsulations
  • Aramark Refreshments
  • Bluemercury
  • Mars

Kind Words

Don’t Just Take MY Word For It.

Don’t Just Take MY Word For It.

Great design is built on empathy and collaboration. Read what executive leaders, creative directors, and peers say about my research, accessibility advocacy, and calm leadership. Shared success is my strongest credential.

"

Ro's one of those designers who both knows the right questions to ask, but understands that half of any design project  is siphoning out the data necessary to ensure you’re not just drawing pictures -you're building a success story.

Matthew Jordan

Creative Director, ICG

"

Ro's one of those designers who both knows the right questions to ask, but understands that half of any design project  is siphoning out the data necessary to ensure you’re not just drawing pictures -you're building a success story.

Matthew Jordan

Creative Director, ICG

3D Lion (Background Removed)

Let's Connect

Let’s Create Human Centered Experiences.

3D Lion (Background Removed)

Let's Connect

Let’s Create Human Centered Experiences.

3D Lion (Background Removed)

Let's Connect

Let’s Create Human Centered Experiences.